Would you buy a product or service from a company that you didn’t know much about – particularly a high value product or service?
Consumers today tend to do a lot of research before making that purchasing decision so why not make it easy and provide all the information they need on your website.
By making sure that your website demonstrates that you are a credible and trustworthy business chances are you will get more enquiries and more sales.
I wrote about this very topic for the Canterbury Today magazine. I gave 10 simple ways that you could enhance your website to encourage more sales.
You can view the article right here – just turn to page 11!